As Managing Principal and Chief Marketing Officer at DuckerFrontier, Christopher Fisher has widened the scope of all of DuckerFrontier’s business development activities. This internal role translates into innovative strategies for our clients, and keeps Fisher on the leading edge of business-to-business marketing techniques and technologies. In addition, he leads DuckerFrontier’s domestic consulting engagements and the development of leading business analytics tools.
With nearly 20 years of experience in market development and strategic planning, Fisher has a strong foundation in industrial, construction and technically oriented markets. He’s an expert in services such as opportunity analysis, product positioning/launch, growth planning and competitive benchmarking, and led the development initiatives and growth plans for a variety of building, hardware and industrial product markets around the world. He is often a speaker at construction and industrial events, and has served as an advisor to many senior executives in the construction industry.
ABOUT THE EVENT
Obtain the knowledge and resources necessary to excel in today’s housing marketplace. Attendees will be able to choose from top-quality educational programs and special events; network with the most successful professionals in the industry – including manufacturers, community owners/managers, suppliers, financial service providers, insurers, retailers and more. Learn what’s working for others and how it can work for you; establish new business relationships to enhance your potential for growth; develop new ideas that will make a meaningful difference for your business; hear from powerful general-session speakers; and see the latest and greatest technologies and products available for the industry by visiting the exhibit floor. For more information on this year’s National Congress, visit the Manufactured Housing Institute’s website at: www.congressandexpo.com.